Author: Hitsteps

When basic web pages started appearing decades ago, there was not many websites. There was not any way to track visitors of a website, and there was absolutely not enough data and technology about IP Address location and User-Agent and other information of a visitor. Actually All websites were just texts!

As web advanced further, Images appeared and websites changed from basic text to programmed pages. This programmed pages could count number of visits each page have. It grow further and they started logging more information such as IP Address, time of visit, Referrals and URL of the page.

Many years goes by, but server-side programmed analytics options only cover that base area! they didn’t change a bit. Nowadays, some websites get more bot and scrappers visit their website than a human do, and guess what? this ancient loggers track those bots and rendering a useless analytics data (to name, AWStats)

When WordPress appeared, there was many good options available, some provided a basic counter, some provided better Interface to understand data and some went further and mix all this data together to get something out of it, yet, it was not complete! They all miss some information, none of options were complete and all of them were tracking those spiders and bots!
Yes, even Google Analytics track those spammers and bots and yet, it is not even a real time analytics.

That’s why we created hitsteps analytics. we log all of this data, remove those who are appeared in daily list of spammers, bots and scrappers, analyze those data and provide you webmasters with real time data of what happening at your website at a very detailed visitor level, including heatmaps for clicks and integrating a live chat system to it, so that you can follow each of your visitors steps in your website and guide them by typing to them and receiving response back!

We packaged extract all possible data from a single hit! and provide them to you in a clean and easy to use interface, which is not confusing! You don’t need to go and follow long wizards to just generate a report showing you popular pages of your website! you just click on Popular pages and you can see number of hits each page get.

You post an article and instantly, you can see how visitors are responding to this article. It can be addictive, don’t complain we didn’t tell you!

You can install Hitsteps Ultimate Analytics WordPress Plugin and follow registration steps to get it activated and running in no time. get it now, it is free!

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Advertisement in popular networks such as Facebook Ads, Bing Ads as well as our beloved Google Adwords isn’t cheap! So you are spending a lot of money on advertisement with different keywords or in different networks, How do you manage and optimize the outcome?

We have provided campaign tracking, which allow you to know which of your keywords are getting best outcome among different ad networks. You can use this campaign tracking for everything else, but now we are going to have a look at it from Advertisement point of view.

Fortunately, All ad networks have a decent campaign Conversion tracking built-in. However, I can be very time consuming to open them all separately and have a look at figures and trying to find out what is actually going on! Some ad networks don’t even have Conversion tracking.

In Hitsteps, You can define your desired Goals pages. Set a default goal value (or you can modify goal value in real-time using javascript) and then connect that Goal to a Campaign landing page, It is that simple!

Once you have configured it, you can monitor all of your campaigns in real time.

It doesn’t end there, you can see list of visitors who just landed on your campaign, but never made it to goal page. You can also see list of visitors who successfully made it to goal page.

It allows you to see list of your campaigns returns on investments (ROI) all in one page.

Google Adwords and most other ads networks, doesn’t provide it real-time, but we do it in real-time. It can be very addictive, we have warned you!

Get your hitsteps account and start figuring out what is really happening with your ads!

Old days, web analytics were very simple. If they show your daily pageviews and number of visitors, you would be satisfied. But nowadays, those are called web statistics. so what is web analytics actually? Web analytics process your visitors information and give you more detailed information from exact same data. We now calculate bounce rate, we track clicks to generate heat maps, we track every single page views to make a detailed visitor browsing history in your website and keep them all in visitor’s profile.

Each web analytics service, have a certain major features point, what if you need something that is not there?

It is why we have introduced “Labels”, You can access labels in your dashboard menu, but lets have a look at what is that exactly?

Labels basic function is to add a customized colored label for each profile. so, to make it searchable, and to make it easy to understand. but in same time, it also analyze each labels separately.

As a result, for example, you can have hitsteps track everyone who visit your product checkout page, add a label to visitor profile with your defined name or color, and generate graphs for that label and notify you when this label is triggered via Email, Google Hangout and Desktop Notification.

There are many filters that we cover for labels. You can trigger it based on following values: IP Address, Visitor name, keyword searched, first referer, referer, first URL visited, URL visited, Page title visited, Browser, OS, Country, Region, City, Tag, Screen Width, Screen Height, Language, Java and Flash. These values can be mixed together!

So, you can define it in a way if a visitor from USA, who his first referer was from google adsense visit checkout page from product listing page, trigger the label and notify you. You will have the graph driven for it, and you get notification, with with help of our live visitor chat feature, you might make use of this trigger and contact your customer and seal the deal!